Reputation rules, so protect it well
Categories: General
Business survival and reputation management are inextricably linked. A 2020 survey found that 63% of executives believe reputation defines their business’s market value. In the past 20 years, it has become ever more important to safeguard reputation. As the Harvard Business Review noted in 2007, “In an economy where 70% to 80% of market value comes from hard-to-assess intangible assets […]
